The project is co-funded from the European Commission (Grant Agreement reference 690462) |

Business models, monitoring and evaluation

Lead: UPV


This work-package will have two main objectives:

  1. Identify business models for transforming climate information into specific user-tailored climate services in the European market.
  2. Develop new business models applicable across hubs and sectors of the public administrations and business sphere, which may become customers/users of future climate services.

Description of Activities

  • Task 3.1 Identify existing climate services business models. Analyze successful cases, market size, projections and segment, and business potential of existing climate services business models in the European market and abroad (this will be done in collaboration with the EU Project MARCO). The work package will also explore and define which out of the many innovative solutions that are available to the hubs actually have made or are about to make the transition to successful implementation. Which solutions have successfully overcome barriers and why? The essential answer is likely that they have discovered successful business models. This will be translated into high-added-value and targeted services for a variety of end-users, spanning from policy makers at various level, to public administrators, to business actors in different sectors of the economy, to NGOs, civil society organisations and citizens The implementation of innovative nature-based and other solutions for major implementation projects at local, regional or national levels by the public or private sector to increase the resilience or critical infrastructure will require business models. We define the term “business model” in a broad sense: A process design that can lead to profit (e.g. commercial) or not for profit (e.g. public sector) but solutions must nevertheless be financially viable.
  • Task 3.2 Develop new business models. The idea is to bridge users’ needs with today’s and tomorrow’s possibilities of producing usable climate information. We will initially apply the business model canvas widely used in the Climate KIC as a starting point for all hubs. This model requires the identification of key components in the innovation process, for example, supporters, partners, customers, delivery mechanism, revenue stream, cost structure. The new value proposition of adaptation needs to be clearly defined and articulated. Experience from the Climate KIC and others show that the value proposition is a key challenge in the case of adaptation. For all hubs the articulation of a strong business model around new proposed adaptation is vital when competing for resources in commercial or public setting given competing multiple agendas and investment options. Experience and best practice will be shared with all participants in the hubs through workshops and interaction with all the hubs, bringing together stakeholder groups representing different interests. We will identify the value proposition, the components required for the innovation, the barriers to implementation and recommendations on their integration and scale up opportunities within and outside the sector and country.
  • Task 3.3 Identify replicable business models. This task will identify those business models, which are scalable and transferable to other cases, hubs, regions, sectors. External brokerage  will play a critical role by communicating success and thus creating scalability and replicability. Scalability and replicability are also intimately linked to identifying the standardisation opportunity. The work package will draw on several years of experience of the Climate KIC. We will export lessons learnt and opportunities to other hubs and sectors to enhance value. For this task, a final workshop with external parties will be organized.

Expected results and deliverables

  • D3.1 Description of Business Models for all hubs
  • D3.2 Report on new business models in the hubs
  • D3.3 Report on successful business models to transfer outside of the hubs


  • M3.1 Business Model Workshops for all innovation hubs to develop business model
  • M3.2 Market analysis in support of business model including identification of barriers in conjunction with existing initiatives – as EU Project MARCO
  • M3.3 Identification of challenging business model components and transferability
  • M3.4 Assessment of innovations achieved within the innovation hubs and scale up opportunities